Brain Dead Puts Their Spin On Reebok’s Zig Kinetica With Zigman

“Roger Jones must save the city from its various evils. With the help from a ship called My Friend, he is given a great power to do so.”

Brain Dead and Reebok have announced their third collaboration, this one surrounding the Zig Kinetica II. The collaboration is pushed alongside a visual campaign following the story of Zig Man, a Kaiju superhero who fights to save his city from monsters as well as himself from his mundane existence.

The collaborative set remains heavily inspired by Japanese Kaiju Vinyl Toys. Speckled midsoles...

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