The Next “Exeter Edition” Nike Air Max 90 With A Bright Scheme

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The Next “Exeter Edition” Nike Air Max 90 With...
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Alongside the “First Use” collection, Nike is launching the “Exeter Edition” exploring Jeff Johnson’s creative process. In 1974, Johnson was sent to Exeter New Hampshire to, help Nike find a creative edge with dwindling manufacturing resources. This offering of the Nike Air Max 90 retells how he established a consumer audience on the East Coast.

To start, the silhouette receives a colorful build made from 15% of Nike Grind materials on the outsole and forefoot. Returning elements are mesh, suede, and rubber materials....

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