New Balance Unveils Coco Gauff’s First Signature Shoe, The New Balance Coco CG1

New Balance and rising tennis superstar, Coco Gauff, have officially announced her first signature sneaker with the brand. The New Balance Coco CG1 is a mid-top, 90’s inspired silhouette built with the brand’s most innovative performance technology in a timeless design made to transcend sports and fashion. The current World #11 debuted the CG1 Pompey colorway on-court last night at the Atlanta Tennis Open.

Coco collaborated with the New Balance design team to ensure that her first signature model represents her core values with nods...

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